When working with a Graphic Designer, there comes a time where the final art files are delivered to you, and you can begin the exciting process of planning what you’d like to do with them, be it for a vinyl wall decal or in an email signature. Knowing which file type should be used for each of these kinds of projects can be confusing – should you choose a .png or .ai? …and what the heck is an .eps file?
These questions can often pop up when a branding folder full of logos using different file formats is handed over to you, and as with most things, clear communication is key to getting the most from your designer and saving time and money. Rather than a flurry of emails explaining what type of file to use and where, it helps to understand the basics of file types and to know exactly what you want out of the final product and which files you need to get it done.
Here is a guide to some of the different file types used by Project House Graphic Designers on a daily basis to help our clients make the most of their graphic projects. We’re going to start today with raster and vector based files, because this is the major differentiator of file types.
We like to think that the story of Project House reads like so many of the great partnerships. We started as friends, discovered a similar passion, and the rest is history. Of course it’s not as simple as that. We didn’t hang out in the garage tinkering with computers like Steve Jobs and Steve Wozniak, but we are next door neighbours. So we saw each other every day, rushing to get our kids to daycare on the way to highly demanding, senior management positions in traditionally male-dominated industries. It didn’t take long for us to recognize the same harried look – and the same desire for change.
A few heart-to-hearts over tea (ok, it was wine) planted the seeds that would become Project House. What could we do to turn the traditional workplace on its head and make it better for families? After a year of hard-core planning, a vision emerged for a company that would give women an opportunity to achieve real life balance. A company that would give us a chance to do rewarding work while helping other companies get stuff done. Now in our fourth year of partnership, we are proud of the company – and community – we’ve built. Project House has a growing team of permanent employees and exceptional contractors. We love what we do, and we’re doing our part to change the way the world thinks about work. What could be better than that?